Hobby Lobby International Rebrands to Become Hobby Express

Hobby Express LogoBRENTWOOD, Tenn.(Dec. 16, 2013)Hobby Lobby International, a 50-year-old hobby store that sells radio control airplanes, helicopters, cars, boats and more in-store, catalog and online, announces it will change its name to become Hobby Express and begin selling online at hobbyexpress.com. The decision for the re-brand came after many customers experienced confusion between Hobby Lobby International, Inc. and a similarly-branded business. With the emergence of social media and online shopping, the naming confusion was negatively impacting customers’ experience with the Hobby Lobby International, Inc. brand. “As my company celebrates our golden anniversary of the brand’s founding in 1964, it’s the right time to adjust the company name,” said Mark Cleveland, CEO of Hobby Lobby International, Inc., now Hobby Express. “What we won’t do is change our company image. We’re committed to continuing to serve the tens of thousands of customers who have shopped our store in person, through catalogue and online by continuing to offer innovative hobby products and exemplary customer service.” Hobby Express will continue operating its store located in Brentwood, Tenn. and selling products online at the new URL of HobbyExpress.com. Hobby Express is the inventor and manufacturer of the Telemaster, a line of radio controlled airplanes that flies beautifully and is built with the perfect precision of laser cutting. Hobby Express also designs and manufactures the top selling brands such as eRC motors, controllers, servos and kit airplanes, and the Pilot 1 line of vintage model airplanes. Now operating as Hobby Express, the company is looking forward to staying on the leading edge of industry technology going in to 2014 and beyond. “Hobby Express was built on the foundation of constant innovation and we will not be changing that. As we move boldly into the future, we will continue to offer the new products and great service that makes us customers’ favorite hobby store.” To learn more about Hobby Express, visit http://hobbyexpress.com. To read about Hobby Lobby Stores Buys Hobby Lobby International Brand Name 

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About Hobby Express For 50 years, Hobby Express has delivered the best model hobby products, from radio control airplanes, helicopters, cars and boats, trains and track landscaping, together with tools, paints and accessories, to customers around the world. Our catalog, website and store in Brentwood, Tenn. offer any hobby enthusiast the information and technical support needed with top quality products delivered at very competitive prices. For more information visit https://hobbyexpress.com. Media Contacts: Nikki Trojanowski (Dittoe PR for Hobby Express) – 317.202.2280 x.25 or nikki@dittoepr.com

Posted in Addhesives, All I want For Christmas, At The Retail Store, Batteries, Beginner R/C helicopter, Heli Haven (R/C Helicopters), R/C Model Airplane Events, R/C Models, Rock Crawlers, Scale Crawlers, Simulators, Speed Alley (R/C Road Racers), Telemaster, Uncategorized, Wake Zone (R/C Boats), Wild Wheels (R/C Cars), Wing World (R/C Model Airplanes) | 17 Comments

Hobby Lobby Stores, Inc. Buys Brand Names from Hobby Lobby International

Hobby-Lobby-StoresHobby-Lobby-International

FOR IMMEDIATE RELEASE - December 9, 2013
Media contact information below

Hobby Lobby Stores, Inc. Buys Brand Names from Hobby Lobby International

OKLAHOMA CITY — Hobby Lobby Stores, Inc., a privately held retail chain with more than 550 arts and crafts stores in 46 states, today announced it has acquired from Family Time Hobbies, LLC, the holding company for Hobby Lobby International, Inc., all of Hobby Lobby International’s  interest in the trademarks and brand names “Hobby Lobby” and “Hobby Lobby International.”

Hobby Lobby Stores, Inc. and Hobby Lobby International have co-existed and simultaneously used the brand “Hobby Lobby” amicably for more than 40 years. Hobby Lobby Stores, Inc.’s decision to acquire Hobby Lobby International’s interest in the “Hobby Lobby” and “Hobby Lobby International” brand names follows many years of growth of both parties and a desire to further distinguish the brands as e-commerce and social media continue to expand.

Hobby Lobby International operates a 50-year-old hobby store in Nashville, Tennessee and an e-commerce site that sells radio control airplanes, helicopters, cars, boats and other hobby products.

As a result of the acquisition, Hobby Lobby International will continue doing business as Hobby Express”.

“As my company celebrates our golden anniversary of the brand’s founding in 1964, we’re excited to continue the tradition of providing innovative products and exemplary service to the tens of thousands of customers who have shopped our store,” said Mark Cleveland, CEO of Hobby Express (formerly Hobby Lobby International). “We’ll be the same company with a new name as we move boldly into the future.”

The-Two-Hobby-Lobby-CEOs---Mark-Cleveland-HLI-&-David-Green-HLS-Meeting-web“We are pleased to announce the acquisition of Hobby Lobby International’s interest in the ‘Hobby Lobby’ and ‘Hobby Lobby International’ brands, and we enthusiastically support their transition to the ‘Hobby Express’ brand name,” said David Green, CEO and founder of Hobby Lobby Stores, Inc. “We admire their 50 years of exemplary customer service and are excited for the continued growth and success of Hobby Express.”

Hobby Express will continue operating its store located in Nashville and selling radio control airplanes, helicopters, cars, boats and other hobby products online at the new URL of HobbyExpress.com.

Read more about Hobby Lobby International Rebrands to Become Hobby Express

To learn more about Hobby Lobby, visit http://www.hobbylobby.com/home.cfm.

To learn more about Hobby Express, visit http://www.hobbyexpress.com.

About Hobby Lobby Stores, Inc.

Based in Oklahoma City, Hobby Lobby and its affiliate Hemispheres employ more than 22,900 individuals nationwide. Hobby Lobby was founded by David Green in 1972. The company has grown from one 700-square-foot store to more than 550 locations in 46 states. Hobby Lobby carries no long-term debt, is open only 66 hours per week and is closed on Sundays. For more information, visit www.hobbylobby.com.

About Hobby Express

For 50 years, Hobby Express has delivered the best model hobby products, from radio control airplanes, helicopters, cars and boats, trains and track landscaping, together with tools, paints and accessories, to customers around the world. Our catalog, website and store in Nashville, Tenn., offer any hobby enthusiast the information and technical support needed with top quality products delivered at very competitive prices. For more information, visit http://www.hobbyexpress.com.

Media Contacts:
Anthony Triana (Saxum for Hobby Lobby) – 405.605.2003 or atriana@saxum.com

Nikki Trojanowski (Dittoe PR for Hobby Express) – 317.202.2280 x.25 or nikki@dittoepr.com

Posted in Addhesives, At The Retail Store, Batteries, Beginner R/C helicopter, Heli Haven (R/C Helicopters), R/C Model Airplane Events, R/C Models, Rock Crawlers, Scale Crawlers, Simulators, Speed Alley (R/C Road Racers), Telemaster, Uncategorized, Wake Zone (R/C Boats), Wild Wheels (R/C Cars), Wing World (R/C Model Airplanes) | 6 Comments

Fawning all over the fantasy of Drone Express

Quad-Copter-Dronehobbyexpress.com CEO, Mark Cleveland sent his comments on the Amazon Drone Express announcement:

I was traveling to Texas when the Charlie Rose segment on ’60 Minutes’ featuring Amazon’s Jeff Bezos’ PrimeAir, drone delivery vision caused a sensation. I found this, together with subsequent coverage by mainstream media to be entertaining. Offensive, but entertaining.

Why is this news? Drones could add $13.6 Billion to to the US economy in three years? Ridiculous.

One critical story in USA Today by Rem Rieder was appropriately sarcastic of Rose for his fawning all over the fantasy of Drone Express. Unfortunately, it was buried on page 5B, while the front page highlighted the illegal use of drones as an entrepreneurial opportunity, and oversimplified (if not ignored) issues worth exploring.

As the CEO and owner of Hobby Lobby International, my company has been a pioneer in radio control aircraft. For 50 years, this company set new standards for electric flight. We are happy to be in the multi-rotor “drone” business, but the idea that a network of drones could be the foundation for a delivery network at Amazon is comical. We sell the propellers and manufacture the eRC brand motors, servos and electronic speed controllers preferred by multi-rotor hobbyists and commercial clients. As a service, we build and train operators of multi-rotor platforms for movie producers mentioned in the article. We sell electronics and parts to government contractors who build public safety drones.

Next time Charlie Rose, call for some expert commentary.

The media is silent about the basis for the FAA rules that prohibit the very commercial, for-hire entrepreneurship featured and glamorized by these stories. There is no basis for a $13.6 billion dollar economic impact from drones and no reason to believe drone delivery is practical at all? Where is the story about the FAA and AMA (Academy of Model Aeronautics) working with industry professionals to protect the sport of flying recreational model aircraft, supporting education in the face of terrorism concerns, safety issues and obvious practical obstacles to a sky filled with drones?

Before I bought Hobby Lobby, I enjoyed a career in transportation and logistics services. America’s largest trucking fleets and truck stop operators bought a wide range of products and support services from the organizations I was proud to be part of. From freight matching to safety and compliance programs, from liability and cargo insurance to expedited document imaging and information processing. From that perspective, as a transportation professional, the Amazon Drone Express story and its treatment is appalling. I am offended for my friends in that industry whose contribution to the economy is diminished by the shallow treatment of this drone topic. These are the companies who actually deliver products for Amazon! Billions of economic value contributed daily…

I helped launch a marine transportation company that was honestly innovative and disruptive, it was honestly news worthy. Where was “60 Minutes” when SeaBridge was trying to change the world? I’m offended.

Yes, now I’m mad. Charlie, don’t bother calling. Maybe I’m testy because I’m still in Texas as I write this. Stuck in Dallas in an ice storm. No delivery drone could get me out of here, but I have a few friends in transportation who could.

Posted in All I want For Christmas, Heli Haven (R/C Helicopters), R/C Models, Uncategorized | Leave a comment

Made In AMERICA For Christmas

christmas newspaper

… It used to be made in America
It used to be made by my friends
Now it’s time to plan for the future
And build our economy strong once again…
By Robert M. Barrows

According to a special report made on ABC’s World News Tonight, this holiday season, Americans will spend nearly $60 billion in retail sales on Black Friday, Small Business Saturday, and Cyber Monday, with the average shopper spending $423 just during this special discount period.

madeAll told, the average consumer is expected to spend $738 on gifts this holiday season. More than half of the gifts given this Christmas are foreign made. The report also cited that in the 1960’s, 9 out of 10 products were made in America, most all toys, games, books and yes…. even Pajamas, were #madeinAmerica.

Yes, America, Hobby Lobby International proudly produces and sells a product line that is made in the U.S.A! The #Telemaster, HLI’s premier line of R/C Planes is made just outside of Nashville, TN. This line is a balsa laser cut kit for the intermediate to advanced R/C plane enthusiast. The Telemaster kit comes in several scale sizes, micro, 40, 60, and even a 12 footer.

“When we share with an R/C pilot that his or her Telemaster was made in America, you can see that they know their plane is of high quality” said Kurt Cleveland, President of HLI.

So, this Christmas, put an American made treasure under that special someone’s tree, like a new R/C Telemaster from hobbyexpress.com.

Posted in All I want For Christmas, R/C Models, Telemaster, Uncategorized, Wing World (R/C Model Airplanes) | Tagged , , , | 1 Comment

From The Ground Up…. Where Drones are Headed.

amazon droneSAN FRANCISCO — Amazon.com CEO Jeff Bezos says that in the future, drones delivering packages will be as common as mail trucks.

For many “drones”, octocopters or quads are already making deliveries in the form of a paycheck.

Realtors, wedding photographers, movie producers, and even farmers are using them as a business tool every day. For drone entrepreneurs, they are currently flying a goldmine.
“There will be a whole economy around it, with entrepreneurs creating technology for specific types of customers,” says Chris Dixon, a partner at Andreessen Horowitz.

“The potential is huge, and thousands of people are already flying them around the U.S. making money…” says Patrick Egan, a drone consultant.

Right now, there are no FAA regulations for unmanned “drones”, but the FAA plans to have regulations in place for small octocopters and quads by the end of 2014, and for commercial craft, in 2015.

For now, the field is wide open and what an awesome way to earn a living!!

But, where does someone get an octocopter or quad?

hexHobby Lobby International (HLI) has been custom building octocopters and quads for some time now.
The HLI octocopter building team brings the experience, expertise, and practical knowledge that no other company can match.
From small scale photography quads to giant heavy lift octocopters, the HLI team can build it, using the highest quality parts from DJI Naza, Cinestar, Freefly, Droidworks, and eRC on all builds.

If you’re ready to add the right tool for your business contact Hobby Lobby Today!!
866-512-1444 or Email Us

Posted in Beginner R/C helicopter, Heli Haven (R/C Helicopters), Wing World (R/C Model Airplanes) | Tagged , , , , , , | Leave a comment

New Online Tech Support Form

KeepCalmStudio.com-[Crown]-Keep-Calm-And-Email-SupportHobby Lobby International introduces new online tech support form.
If you need help with binning your plane, installing servos, proper  battery or ESC size. Have a few questions about a plane you’re interested purchasing? Are you an R/C car or truck hobbyist? Send us your questions too.
You can even upload pictures of the problem to help us solve it even quicker.

After you send us your question we’ll reply back with in 48hrs. with a solution or to get more information.

Please be as detailed as possible with your question.
To send us a question CLICK HERE

Posted in Heli Haven (R/C Helicopters), R/C Models, Rock Crawlers, Scale Crawlers, Wild Wheels (R/C Cars), Wing World (R/C Model Airplanes) | Leave a comment

Crawling for Tots!

20131123_110230The cold weather didn’t keep several R/C Rock Crawl drivers from participating in the Toys for Tots toy drive this past Saturday.

SRC www.scalerockcrawlers.com and Hobby Lobby International hosted the event and asked that drivers bring an unopened and unwrapped toy to help make this christmas the best for kids who are less fortunate.
The event collected almost 4 full donation boxes. Way to go!!

20131123_110954Driver’s of all ages competed on the rugged trial and the boulder course for the fastest times.   HLI employee and event organizer Chris Wampler says the turnout was great spite how cold it was.  Chris also said “there will be lots of happy kids this Christmas because of this event…”

Posted in All I want For Christmas, R/C Models, Speed Alley (R/C Road Racers), Wild Wheels (R/C Cars) | Leave a comment

Practice…Practice…Practice

Phoenix R/C Pro Simulator V4.0 w/DX5eFor a newbie in the world of R/C, simulator time is certainly a gift, especially since pressing the “reset” button is a lot easier than gluing a plane back together. I can’t help but laugh at myself these days, as I struggle with the different toggles and buttons. Unlike most of the population my age, I had actually taken pride in my tactical avoidance of video games.

So I’m staring at the computer screen, playing an amazingly fun game, and somewhat at a

dx5 sim

loss for how to think in it, or be in it. Changing perspective from ground

pilot to cockpit mode is the hardest thing for me to conceptualize. Having not had a lot of experience with either perspective, I

struggle with adapting quick enough to keep the plane in a continual state of control. I often get stuck in ground pilot mode, and forget that some of the controls now run contrary to what I would expect of them.

It’s one of the greatest frustrations I’m currently faced with, but also one of my favorite challenges. I’ve always enjoyed the process of any kind of mental mastery, and thrive from pushing my mind to adapt that much faster. So I fly a little, crash, and reset, enjoying every step I take that gets me that much closer to having a mastery of the plane.

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Let Santa Know….

What’s on your Christmas List!!

christmas promo DXI6Fly your new BLADE Heli with only the BEST!!
DX6i DSMX 6-Channel Transmitter Only Mode 1
by Spektrum
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BE WITH THE ONE YOU LOVE

If you’ve already invested in a sophisticated Spektrum aircraft transmitter, you’re probably reluctant to fly with anything else. After all, you’ve got the stick tension just the way you want it, you know where all the switches are and you love the programming features. For you, it’s as much a part of your flying enjoyment as what you fly with it. Bind-N-Fly technology makes it possible to have all kinds of exciting ready-to-fly experiences without giving any of that up.

Posted in All I want For Christmas, Beginner R/C helicopter, Heli Haven (R/C Helicopters), R/C Models, Simulators | Leave a comment

Let Santa Know…..

What’s on your Christmas List!!

christmas promo 350qxBe the cool kid on the block this Christmas with the new
BLADE 350 QX RTF with SAFE Technology.
ORDER TODAY

Taking the knowledge of heli design to the aerial video market with the Blade® 350 QX, this highly capable quadcopter features dynamic flight modes that enable stable video capture from an included GoPro® compatible camera mount. With the 350 QX, novices and experts alike can get involved in this exciting hobby with Ready-to-Fly and Bind-N-Fly® models available.
SMART MODE: While in Smart Mode, SAFE technology engages the innovative SAFE Circle™ which prevents the 350 QX from flying too close to its pilot. When in a hover, GPS and altimeter sensors keep the quadcopter in a consistent stable position. The Stick Relativity feature allows the 350 QX to follow the directional inputs from a pilot regardless of the orientation of the quadcopter.

Posted in All I want For Christmas, Beginner R/C helicopter, Heli Haven (R/C Helicopters) | Leave a comment